Shopify / Denim Tears / Levis

Denim Tears’ x Levi’s Season 2 Collection Previous Next The Situation Shopify linked up with Denim Tears to produce a pop-up to launch their second season Levis collaboration. They tapped the powerhouse studio Perron-Roettinger to design the layout based on the visuals of Denim Tears season 2 lookbook, and called on us to bring it Read More »

Remedy Place

Letters Remedy Place – 2022 Previous image Next image The Situation Our friends at Remedy Place wanted a branded activation that could travel with them to outdoor events and had the idea for large “REMEDY PLACE” letters. What We did Engineered and built 48’’ tall faux-concrete letters with clear acrylic bases. These letters are lightweight Read More »

House of Athlete

House of Athlete House of Athlete – 2021 The Situation Star wide receiver and House of Athlete founder Brandon Marshall wanted a basketball court designed and built that could travel as needed, to be activated first near their flagship facility in Weston, FL, for players to use Summer of 2021. Only challenge being every court Read More »

Cincinnati Bengals – Jersey Unveiling

For the first time since 2004, the Bengals unveiled their new uniforms in April of 2021.Our friends at the WHSE in Cincinnati contacted us to have artist TYP (@TYPCollection) help make a statement with the moment, and conceptualize the unveiling with a concrete jungle theme.

WJW – ComplexCon 2022

ComplexCon Who Jung Woo – 2022 Previous Next The Situation Who Jung Woo was activating at ComplexCon 2022 (their first) in collaboration with iconic record label STAR TRAK.  They wanted to flip their booth upside down, keeping in line with their signature brand language, and brought the idea of an upside down living room. What Read More »

APlasticPlant – ComplexCon 2022

ComplexCon A Plastic Plant – 2022 The Situation Aplasticplant’s first showcase at ComplexCon (2022). Their team designed a booth with some surrounding vinyls, and tapped us to bring it to reality. what we Did Engineered the set up, built everything at our studios in Los Angeles, and executed the installation/tear down at the convention. The Read More »


Jeeter Mart Jeeter- 2022 The Situation Scope of work: 6 mobile activations for new product (new strain) to tour the existing california market, as well as launch their products in the new markets of MI & AZ. Statewide tours for all 3. 10ft x 10ft max footprint, with modular capabilities to support reconfiguration.    Challenge: Read More »

Drip Hydration

Mobile Sampling Cart Drip Hydration- 2022 Previous image Next image The Situation A unique sampling cart that provided a high end aesthetic alternative to the usual material pallet of mobile carts Challenge: Needs to be able to be broken down to fit into the back of a very small SUV, and be re-assembled in under Read More »

Guy’s Flavortown Tailgate

Guy’s Flavortown Tailgate The Situation America’s favorite food personality and restaurateur is bringing Flavortown to Phoenix in partnership with Medium Rare. Guy Fieri’s Flavortown Tailgate presented by Cash App Visa, will pop-up stadium side on gameday, hosting the largest culinary event in town leading up to the championship kick-off. Part food festival, part music festival, Read More »

Shaq’s Fun House

Shaq’s Fun House The Situation Shaq’s Fun House is an annual music festival organized by former basketball player Shaquille O’Neal and Medium Rare. It features performances from hip-hop and EDM artists, carnival-style activities, and circus acts. It has been held since 2018, and is held in the same city as the Super Bowl on the Read More »